Bambang Soesatyo Encourages Development of Indonesia's Cargo
JETSCARGO.COM | JAKARTA - The Speaker of the People's Consultative Assembly (MPR) Bambang Soesatyo supports the rebranding of Tri-MG Airline to Asia Cargo Airlines, with the slogan "Malam Mencakar Langit." Rebranding is a crucial part of a business strategy to affirm a company's identity and image, a practice common in the business world. For example, digital company Google, before becoming a globally recognized company, previously rebranded itself from Backrub.
" This rebranding also reflects the spirit of renewal and optimism of Asia Cargo Airlines, working together with all stakeholders to revive and rebuild the national economy, which has recently been impacted by the Covid-19 pandemic," said Bamsoet, Bambang Soesatyo's nickname, after attending the Asia Cargo Airlines rebranding event in Jakarta on Friday (11/19/21).
Rebranding of Asia Cargo Airlines. Photo: Special.
Also present at this event were the Indonesian Minister of Transportation Budi Karya Sumadi and the ranks of Asia Cargo Airlines, including, Group CEO Marco Isaak, Chief Operating Officer Fuad Bafana, Director of Air Operations Capt. Atiq M Amin, GA Corporate Fadhil Abdulfatah, and Liaison Officer Capt. Bimo Seno.
The 20th Speaker of the Indonesian House of Representatives is confident that with all the resources it has, Asia Cargo Airlines will be able to compete and grow into a strong and competitive air cargo company, and will be able to embody its business philosophy in meeting local and international standards.
Rebranding of Asia Cargo Airlines. Photo: Special.
" This rebranding should be a momentum for Asia Cargo Airlines to continue growing as a leading air cargo company in the region, providing high-quality service standards. We prioritize the values ??of integrity and honesty, making us worthy of being a trusted business partner," Bamsoet explained.
The Head of the Law Enforcement, Security, and Defense Relations Agency of the Indonesian Chamber of Commerce and Industry (KADIN) also supports the development of Kertajati International Airport in Majalengka Regency, West Java, into an Indonesian Logistics Center, Freighter Center Hub, and Cargo Village. He stated that since its operation in 2018, the airport has not attracted many passengers, so it would be better to develop it into an Indonesian Logistics Center.
Rebranding of Asia Cargo Airlines. Photo: Special.
"Many cargo companies, both national and international, are interested in making Kertajati International Airport their logistics terminal. One of them is Asia Cargo Airlines, a national cargo company that is part of the Asia Cargo Network Group, which has bases in three countries: Malaysia, Indonesia, and Singapore. The goodwill of these various cargo companies must be immediately responded to by the West Java Provincial Government and the Ministry of Transportation," Bamsoet said.
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